http://ir.sinica.edu.tw/handle/201000000A/78639
Title: | 情境引發情感對於高低涉入商品廣告效果之影響 | Authors: | 張卿卿 | Issue Date: | 2007 | Relation: | 廣告學研究 第27集,頁57-77 | URI: | http://ir.sinica.edu.tw/handle/201000000A/78639 | URL: | http://www.airitilibrary.com/Publication/alDetailedMesh?docid=10255230-200701-x-27-57-77-a |
Appears in Collections: | 人文社會科學研究中心 |
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